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Made 4 Tradies

Kiwi Tradie Web Agency

Tradie websites that actually get you work.

Get found on Google, turn clicks into calls. Live in 7 days. 30-day money-back guarantee.

AES Solar & Electrical mobile
AES Solar & Electrical desktop
AES Solar & Electrical tablet
Platinum Plumbing mobile
Platinum Plumbing desktop
Platinum Plumbing tablet
JWT Construction mobile
JWT Construction desktop
JWT Construction tablet
Fresh Space mobile
Fresh Space desktop
Fresh Space tablet
โ˜…5 Star Google Rated
30+Yrs Experience
NZKiwi Founder
๐Ÿ› Built For Tradies

If any of these sound familiar,we can fix it.

  • Dave gets three calls a week from his website.

    You get zero. And it stings.

  • You're paying Builderscrack for every lead.

    And most are tyre-kickers anyway.

  • Your website was built in 2015.

    It looks like it. And Google noticed.

  • Facebook is great for arguing about rugby.

    It's not a website. Stop pretending.

  • You don't have time for a 6-week 'web design' process.

    Neither do we. We deliver in 7 days.

  • Your work is lumpy. Some weeks are busy, others are quiet.

    Remove the stress, get booked out.

Don't worry. We've heard it all. We fix it all.

From $2,199. Live in 7 days.

โ€œGreat job, reasonable price and great result.โ€

Anthony F. ยท Anthony Farac Plumbing

โ€œThe traffic to my website has increased significantly and am getting more business. Would highly recommend Made 4 Tradies to anyone!โ€

Andrew Chilcott ยท Aqua Andy

โ€œHe really listened to what we wanted and needed for our website and we couldn't be happier with the result.โ€

Kathryn Langworthy ยท Google review

โ€œWent above and beyond creating our website and gave us some great tips along the way.โ€

Brigitte Bennett ยท Google review

โ€œA very straightforward, simple process with fast turnaround.โ€

Camo Hopkins ยท Google review

โ€œReally professional and easy to work with. I got a brand new website for my business. Highly recommend.โ€

Michael Lee ยท Google review
  • Inside Retail Top 50 People in E-Commerce 2019 personalised cover, Richard Kelsey
  • Inside Retail Top 50 People in E-Commerce 2021 personalised cover, Richard Kelsey
  • Inside Retail Top 50 People in E-Commerce 2022 personalised cover, Richard Kelsey
  • Inside Retail Top 50 People in E-Commerce 2023 personalised cover, Geoff Huens
  • Inside Retail Top 50 People in E-Commerce 2024 personalised cover, Geoff Huens

Recognised Work

Richard's an award winner. We apply the same playbook to your tradie site.

  • Inside Retail

    Top 50 People in Australian E-Commerce (3x), Richard's personal record

  • ORIAS

    Best Online Retail Marketing

  • Australian Retailers Association

    Retail Innovator of the Year

How It Works

Three steps. Seven days. Done.

  • 1.

    Send us your website. We start in 48 hours.

    You give us your existing site URL or your Google Business Profile. We pull what we need automatically. No forms to fill out, no information to chase. You don't lift a finger.

  • 2.

    We build. We reach out if we need anything.

    Our team plus AI tools build your new site in days, not weeks. We only contact you if there's something we genuinely need from you. Otherwise you get back to running your business.

  • 3.

    You review. You go live. The phone starts ringing.

    We send you a preview link. You sign off. We push live. Google starts indexing within hours. You start getting found.

4 of 5 build slots left this week.

AI & Search Ready

Built to get you found everywhere.

From traditional Google search to the AI assistants Kiwis are using right now to find local trades โ€” your site is optimised for all of them.

Google
Bing
ChatGPT
Claude
Gemini
Copilot
Meta AI
Grok
Manus
Perplexity

Results

Guaranteed to get you more leads and more work.

Clients who switch to a Made 4 Tradies site see these kinds of results โ€” measured against their previous site.

Core Multi-Page

2ร—

more leads vs your current site

Core multi-page site with a dedicated page for every service you offer.

Max Multi-Page

4ร—

more leads vs your current site

Everything in Core plus 10 local suburb pages for your immediate area.

Pro Multi-Page

6ร—

more leads vs your current site

Everything in Max plus 20 suburb pages, GBP optimisation and directory listings.

Positioning estimates based on typical site performance uplift. Results vary by trade, location, and competition.

The team. Real names. Real track record.

Richard Kelsey

Richard Kelsey

Co-founder. Kiwi, AI builder + Online Specialist.

Grew up in Hawke's Bay. Sixteen years in online retail. Thirteen AI and generative AI certifications. Builds the AI ops behind every Made 4 Tradies site. Lead generation specialist.

Read Richard's full profile โ†’
Geoff Huens

Geoff Huens

Co-founder. Marketer + online specialist.

Sixteen years building online businesses, most of them alongside Richard. Six years before that running market research for Telstra, Westpac and Virgin at Colmar Brunton. Knows what makes people pick up the phone.

Read Geoff's full profile โ†’
Daniel Hall

Daniel Hall

Co-founder. On-the-tools tradie + AI builder.

Career on the tools across fire protection and electrical service management. Founded Agentic Consciousness, practical AI systems for trade businesses. Knows what tradies need from the inside, builds the AI that delivers it.

40+ years combined online and marketing experience. Multiple Top 50 People in Australian Online winners. Conversion rate and lead generation specialists. Plus a real on-the-tools tradie keeping us honest.

Pricing

Three tiers. Pick what fits.

Core Multi-Page

$2,199

All your core pages (about, reviews, contact, our work, privacy policy) plus a dedicated page for every service you offer.

  • โœ“Full core site plus a dedicated page for each service you offer.
  • โœ“Professional tradie copywriting on every page.
  • โœ“Helps you get found in local Google results.
  • โœ“First month of hosting and maintenance free.
  • โœ“30-Day Money-Back Guarantee.
Most Popular

Max Multi-Page

$3,299

Everything in Core, plus 10 local suburb pages targeting your immediate area.

  • โœ“Everything in the Core Multi-Page tier.
  • โœ“10 local suburb pages targeting your immediate area.
  • โœ“Reviews wall pulled straight from your Google reviews.
  • โœ“Two months of hosting and maintenance free.
  • โœ“30-Day Money-Back Guarantee.

Pro Multi-Page

$6,998

Everything in Max, plus 10 additional suburb pages to dominate your service area and 30 directory backlinks at launch.

  • โœ“Everything in the Max Multi-Page tier.
  • โœ“A further 10 suburb pages, 20 in total across your service area.
  • โœ“Listed in 30+ business directories to boost your Google ranking.
  • โœ“Google Business Profile hand-optimised for the Google Map pack.
  • โœ“Three months of hosting and maintenance free.
  • โœ“30-Day Money-Back Guarantee.

Starting from scratch? Add the First Website Launchpad Pack ($500): we interview you once, write every page from that call, pull photos from your socials and camera roll, register your domain, handle DNS setup, and advise on email setup.

After Your Build

From $59/month. Base, Grow and Scale plans for every stage of business. See all options โ†’

30-Day Money-Back Guarantee. We refund every cent and put your old site back. No hard feelings.

Picture This

Six months from now.

You wake up. The kettle's still boiling. Your phone buzzes. Three new quote requests from people who Googled you last night. You read each one over coffee. Pick the two that actually pay. Knock back the third. Too far, too messy, not worth it.

Saturday's blocked off. Footy. Family. Fishing if the weather holds.

That's not luck. That's a website that actually works for you instead of sitting there like a brochure. That's what Made 4 Tradies builds.

The One Thing

If a properly-built website is the only reliable way to fill your calendar in 2026, the only question left is who builds it.

Before and After

Without us. With us.

Before

allthingspower.com.au
All Things Power original site before Made 4 Tradies rebuild
  • Looks dated and untrustworthy
  • Slow on mobile
  • Invisible to Google

After

allthingspower.com.au
All Things Power website built by Made 4 Tradies
  • Modern, fast, ranks for what matters
  • Mobile-first conversion-tuned
  • Found by Google AND AI search

Without Made 4 Tradies

  • Paying Builderscrack for every lead

  • Website built in 2015 that looks it

  • Generic agency that builds for everyone

  • 6-week build cycle, weekly status updates

  • Hidden pricing. 'Request a quote.'

  • Platform fees, and the site is never really yours

  • No money-back if it does not work

  • Maybe SEO. Maybe schema. Maybe AI-search ready.

With Made 4 Tradies

  • Inbound leads from your own website. Zero per-lead fee.

  • Modern, fast, mobile-first site that ranks.

  • Built by online specialists with 40+ years combined experience.

  • Live in 7 days. One handover call. Done.

  • Prices on the page. No bull.

  • You own the site outright.

  • 30-day Money-Back Guarantee. Refund plus we put your old site back.

  • All baked in. From day one.

This isn't theory. Click any portfolio link above and see it for yourself.

Free Audit

Free PDF audit of your current site. In your inbox in 24 hours.

Send us your URL. We'll send back a detailed PDF audit showing exactly what's broken, what's missing, and what you'd get from us.

Made 4 Tradies ยท Site Audit

yourtradiebusiness.co.nz

๐Ÿ“„

SEO

42

Speed

61

Schema

0

Critical issues ยท licence + visibility

Trust + conversion blockers

Sample audit ยท detailed PDF ยท 5-minute read

The 30-Day Money-Back Guarantee

We're not asking you to decide yes or no today. We're asking you to make a fully informed decision. The only way to do that is from the inside, not the outside.

Sign up. Get your site live. Use it. If 29 minutes or 29 days from now you reckon it's not working for your business, just tell us. No hard feelings. We'll refund every cent and put your old site back up exactly the way it was.

We only want your money if you're happy with what we built. That's the deal.

Compliance

Make sure your business is compliant.

Most tradie websites are non-compliant without their owner even knowing. We bake all of this in by default, no extra charge, no extra hassle.

๐Ÿชช
Legal requirement

Licence number

Legally required

Displaying your licence number and privacy policy are legally required for your website. Most tradie sites don't have it. If a competitor or customer reports you, you're exposed.

๐Ÿ”’
Strongly recommended

Privacy policy

Required regardless of size

Collecting names, phones and emails through your forms? A privacy policy is required regardless of size (Privacy Act 2020), required by Google and Meta to run ads at any size, and best practice for everyone.

๐Ÿงพ
Strongly recommended

NZBN

Trust and credibility

Displaying your NZBN tells customers you're a registered, legitimate business, not a dodgy operator. It also helps with your Google Business Profile and local search rankings.

Every Made 4 Tradies site includes your licence number, a compliant privacy policy, and NZBN display.

Sorted. No extra cost.

Questions. Answered straight.

  • 7 days from when we get your info. We've streamlined the process. No 6-week agency drag.

Ready?

Let's get you booked out.