Free Google Business Profile Audit
Free Google Profile audit. In your inbox in 24 hours.
Send us your business name and we'll send back a PDF showing what's costing you calls from Google Maps.
What you'll see in your Google Business Profile audit.
Plain English. No jargon. Stuff you can actually act on. Public-facing data only — we don't need access to your profile.
- ✓Verification + category accuracy (is your primary category the highest-converting option for your trade?)
- ✓Name, address, and phone consistency across the web: Google, Builderscrack, NoCowboys and other NZ directories
- ✓Service Area Business setup — is your home address still showing?
- ✓Registration number display (a strong trust signal for customers and Google)
- ✓Review profile — volume, rating, recency, response rate, response quality
- ✓Photo strategy — count, types (logo, exterior, before/after, team, van), freshness
- ✓Google Posts cadence + post quality
- ✓Q&A section — populated, owner-answered, or ignored
- ✓Visible attributes (Licensed, Insured, Emergency service, Free quotes)
- ✓3-pack ranking check for your core trade + suburb search terms
- ✓Competitive benchmarking — who's ranking above you in Maps and why
- ✓Website-to-Google Business Profile integration (schema, name/address/phone match, linked profile)
How we audit
We work from your public profile.
We don't need owner or manager access to give you a strong audit. About 80% of what makes a Google Business Profile good or bad is visible publicly. That's what we check.
The other 20% sits behind owner access: 30 days of search queries, call data and photo engagement. If you want that looked at too, say so when you book a call and we'll walk through it with you.
Sample
Here's what your Google Business Profile audit looks like.
Detailed PDF. Plain English. Specific issues, specific fixes.
Made 4 Tradies · Google Business Profile Audit
Plumber · Havelock North
3-Pack
No
Maps rank
Reviews
4.6
12 reviews
Photos
4
Aim 15+
Critical issues · licence + visibility
Competitive benchmark · 3-pack neighbours
Recommendations · priority order
Sample Google Business Profile audit · detailed PDF · 5-minute read